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Dec. 13, 2019 | Company


Motorsport is not only a passion, but also a fast ride into the future! In accordance with this motto we are very pleased to inform you that PROFI-CAR will be the main sponsor of the racing driver Fidel Leib, and will start extremly fast into the new season!

In addition to our involvement in the ADAC TCR Germany racing series, we are particularly proud to expand and consolidate our activities in motorsport on an international level in the coming year. Seasons kick off will be with the world-famous 24h race in Dubai, which will take place from 9th - 11th January 2020 and where Fidel Leib will be the driver of a AMG GT4. He will be supported by the PROFI-CAR team live on the spot. Further endurance races in Monza or at the Nuremberg ring are also planned.

We are really looking forward to an exciting season 2020 and to working together. Above all, we wish our GT4 driver Fidel Leib much success!

Further information about Fidel Leib can be found on his Website.

Sept. 20, 2019 | Company Distribution


The PROFI-CAR Family is still growing and we are welcoming a new member into our worldwide network!
G. P. Z. AUTO INC. is our New Distribution Partner in Canada! We are pleased to be partnering with G. P. Z. AUTO INC. as our Distribution Partner in the region of Montreal, Quebec. Through this partnership we are able to expand our reach and presence with new clients and sectors in the northern american continent! We are looking forward to a long lasting partnership and wish G.P.Z. Inc. good luck and much success with our PROFI-CAR products.

Please feel free to contact one of the key representatives from our global partner list for further information: PROFI-CAR Global Partner List

Aug. 20, 2019 | Product



Due to the increased ordered quantity, we altered following product containers from previously white to ice blue.


The new container colour is available and valid from now on!

Important notice: Since the prices for PROFI-CAR ANTIFREEZE products vary seasonally, it is essential to contact our sales team via in advance for all current prices.

June 17, 2019 | Company Fair & Events


The Automechanika 2019 trade show in Dubai offered an excellent venue for PROFI-CAR to showcase our product range and to meet existing and new business partners from all over the world.

PROFI-CAR has participated again after 7 years at the Automechanika Dubai and we were impressed by the high number of visitors and especially by the great interest in our products & developments, which we have recently implemented.

In addition to our well-known offers and popular products, we also had the opportunity to present during the event our new releases in the field of additives and products for the Hybrid technology, specifically introduced to guarantee the continuous improvement of our quality and competitiveness of our products.

During three fully packed exhibition days our extraordinary stand in the Trade Centre Arena attracted a great deal of attention, which will be surely remembered in the future as one of the highlights of this year’s Automechanika Dubai.

We would like to thank all our MENA partners who contributed throughout the show, between 10th and 12th of June with their attendance and efforts to enter new markets. Without them all this would not have been the greatest and most successful exhibition participation that PROFI-CAR had so far. In this constellation we truly showed that PROFI-CAR is a strong global brand and the positive feedback has further confirmed us in our conviction that we are on the right path.

It was our pleasure and honour to welcome all visitors during the event and we enjoyed many inspiring conversations, we gathered lots of feedback and met many interesting people who were intrigued in our products.

Additionally, we would also like to thank our whole team and exhibition staff for a perfectly organized work atmosphere, through which numerous visitors enjoyed their stay at our PROFI-CAR WORLD stand even more.

With many positive memories and new energy, we are looking forward for an ongoing strong and successful cooperation with our existing partners and new customers. The foundation has been laid - now we will head towards new goals and achievements!

May 14, 2019 | Company Fair & Events

PROFI-CAR at the Automechanika 2019 in Dubai

We are ready for the Automechanika Dubai 2019
With a 144 sqm grand stand we will be placed in the Trade Centre Arena, where we will be showcasing products related to the future oriented HYBRID Technology and also provide all visitors with informations about our brand and product range. Visit us at the Venue:

International Convention and Exhibition Center
World Trade Center Dubai, UAE


Use your chance for a face-to-face meeting with the PROFI-CAR sales team and 12 of our distribution partners, who will be also participating at this event. We are looking forward to see you in Dubai!

Feb. 12, 2019 | Product Company

New design for our product ANTIFREEZE for radiators

We are now launching the new packaging and redesigned Label for the 1,5L jerry cans of our products


In addition to increasing product value, with this new label and packaging design we are framing the next phase in our brand developement!

Important notice: The price of all our ANTIFREEZE products has changed. The new price is valid from
February 12th, 2019. For further information on the new price please contact our sales team by e-mail:

Jan. 7, 2019 | Company Distribution


„Made in Germany“ - and yet at home anywhere in the world. The number of our PROFI-CAR shops and locations is growing continuously. With a strong network of meanwhile over 40 exclusive distributors we can provide our clients and customers a complete worldwide service.

We are very pleased to announce new members to our "PROFI-CAR Family" - One of them is our new distribution partner OSO EMGEK 2, based in Leninskoje, Kyrgyzstan. Additionally we would also like to welcome our new distribution partner EDWIN'S GARAGE, based in Tarxien, Malta. The extension of our network by these new PROFI-CAR partners will help to assure a even better customer service in Europe and the Central Asian region.

Please feel free to contact one of the key representatives from our global partner list for further information: PROFI-CAR Global Partner List

Dec. 21, 2018 | Company


The year 2018 is drawing to a close and we would like to take this opportunity to thank all our customers, distributors, fans and friends worldwide for their trust in us and for the valuable cooperation and support throughout the past year. Merry christmas and happy new year from all of us at PROFI-CAR.

Please note: We are taking a break from 24th December and will be back again on January 7th, 2019. Our office will be closed and your queries cannot be answered during this period.

Dec. 12, 2018 | Product Company


As of now, we can offer our customers the renewed Volkswagen approval.
is available with the VW-Norm 504 00 and
VW-Norm 507 00

For further information about this product and OEM approval, please feel free to contact our sales team. E-mail: / Telephone: +49 (0)7541 40 286-0

Dec. 10, 2018 | Product Company

New in our product range: Innovative all-in-one Additive

Our new star in the additive sector - ULTRA PROTECT 5
This brand-new, outstanding all-in-one additive is highly effective and a real miracle weapon to help protect and maintain a longer lifespan of every gasoline engine! It is one unique product and includes 5 important characteristics of regular additives to protect the whole fuel system.

PROFI-CAR ULTRA PROTECT 5 is recommended for all vehicles with gasoline motors. By using this product frequently the motor is kept in clean conditions and power losses by pollution of the system will be avoided.

Find out more about this all-in-one product on the product page or visit our Youtube Channel with ULTRA PROTECT 5 explanation films.

Dec. 4, 2018 | Company Fair & Events

Successful days for PROFI-CAR at the Automechanika Shanghai 2018

Good memories remain - after four days of the Automechanika trade fair, we thank all guests for the visit at our booth.

Together with our Chinese distribution partner, we participated at the world's second largest leading trade fair in the Automotive sector and we are very pleased with the results of this event. Four days loaded with informative talks, enquiries and the presentation of our new Additive innovation - ULTRA PROTECT 5.

Based on this year's very good result, we have decided to participate at the Automechanika 2019 in Dubai and we are looking forward to see you there next year!

Nov. 14, 2018 | Company Fair & Events

PROFI-CAR at the Automechanika Shanghai 2018

SAVE THE DATE! November 28th - December 1st, 2018

Together with our Chinese partner, we are going to be exhibiting from 28.11. until 01.12. at the AUTOMECHANIKA SHANGHAI 2018. Learn more about our brand, our products and the innovation in the additive sector ULTRA PROTECT 5, at booth 2K100 (Hall 2, Booth K100). We are looking forward to your visit!


At the world's second largest trade fair for auto parts, accessories, equipment and services, 6,250 exhibitors and 140,000 visitors are expected this year. More information about Automechanika:

Sept. 12, 2018 | Company Fair & Events

Successful PARTNER DAYS 2018 in Garmische Partenkirchen, Germany

4 days, 54 partners from 19 different countries together in beautiful Garmisch-Partenkirchen - This was the 25th anniversary of PROFI-TECH and the highlights of PARTNER DAYS 2018 in Germany. We want to thank all of our partners and friends for joining us at this wonderful event and for celebrating the anniversary of our company together with our team! The mix of valuable information paired with fun time spent together, made it a successful event that the whole PROFI-CAR team enjoyed from beginning to end. We would like to thank all participants and distribution partners and are looking forward for the next PARTNER DAYS!

June 18, 2018 | Company Distribution

PROFI-TECH WORLDWIDE - Opening of the new representive office in Saudi Arabia

We are pleased to announce the opening of our new representative office in the city of Jeddah in the Kingdom of Saudi Arabia. Our sales representative, Ahmed Elzeiny, met with Sales Partner Bassam Al-Omaisi for the official opening and also had the opportunity during his visit to take a look at the newly constructed office building in the Al-Aqsa Business Center in Jeddah. Through the newly opened premises, PROFI-CAR together with Handal International Company covers the whole region of Saudi Arabia and is able to process all relevant customer services and logistics processes even faster.

The new PROFI-CAR distribution office can be reached at the following address

Handal International Company
Office No. 407
Prince Mutaib bin Abdulaziz Rd.,
Ar Rehab district,
Al-Aqsa business park
Jeddah, Saudi Arabia

Mr. Bassam Al-Omaisi
Tel. +966 552394208

March 5, 2018 | Company Fair & Events

PROFI-CAR founds two racing teams in motorsports

The involvement of the PROFI-CAR brand in this year's motorsport season will be further expanded and deepened by the founding of two own racing teams. The PROFI-CAR TEAM Halder starts with siblings Mike and Michelle Halder as well as Marcel Fugel in a three-pack in the ADAC TCR Germany. With Mike Halder as TCR Vice Champion 2017 and other top-class touring car drivers, the new 2018 TCR season promises to be very exciting!

In Asia, racing driver Tim Zimmermann joins forces with his australian colleague Tim McCrow in the PROFI-CAR S&D Team. The new race series FRD LMP3 (Le Mans Prototype 3) celebrated its debut in 2017 and this year we can be sure of top-class motorsport with the highest international standards, the best drivers and the best teams.

We are looking forward to a great year in the TCR Germany and LMP3 and hope to see our drivers on the podium as often as possible!

Jan. 23, 2018 | Product

New carton design for our PROFI-CAR products!

PROFI-CAR is launching the new design for the 1L, 4L and 5L cartons. With this move we are framing the next phase in our brand evolution efforts.

We are proud of the progress we have made in the past years and in 2018 we are taking our branding to a whole new level bringing the PROFI-CAR personality on packaging. Our new cartons are designed to increase the brand's presence on shelf and on the retail floor across all retail channels.

Jan. 22, 2018 | Messe & Event


Since 2016 the PARTNER DAYS are being held to provide our sales partners from all around the world with an opportunity to get to know our team in person. We see this annual event as a good way to exchange informations, present new ideas and strengthen the support and collaboration with our over 40 partners. So let's continue with this tradition!

The next PARTNER DAYS will take place from September, 7th to 10th under the motto of the "25 Years Anniversary" of PROFI-TECH GmbH. The whole sales team and our managing director Frank Nuszer are pleased to welcome you in the beautiful south of Germany!

Sign up for the PARTNER DAYS 2018!

Jan. 22, 2018 | Company

PROFI-CAR pushes commitment in racing with the sponsorship for Mark Halder during the TCR Germany season 2018!

In motorsport we see a great future. The involvement of the brand PROFI-CAR in the past season of the ADAC TCR Germany expanded further and has landed a big hit with Mike Halder as the runner-up 2017.

Together, the "PROFI-CAR Team Halder" will be launched in the 2018 season, an investement from a family-owned company into a motorsport family. Without his sister Michelle, father Helmut and mother Manuela, a life of motorsport would be difficult. Michelle as competitor in the race car, father Helmut as the technical director and mother Manuela as organizer make a team full of ambition and goals.

"We are proud to have PROFI-TECH as a new sponsor" says Manuela Halder.

The company PROFI-TECH sees here the right mixture of family cohesion and occupation. "We did not expect that we would be able to set up a motorsport team after only one season in the TCR Germany", said Frank Nuszer. "We have this goal in mind in the coming years and we are more than grateful for the collaboration with family Halder, that this will be already possible in the upcoming season."

Together there is now a lot of work ahead of the season: design of the vehicles, the new semitrailer for the race cars, the team clothing, equipment of the team tent and many more details so tha everything can be perfect in the first race.

We are really looking forward to a great year in the ADAC TCR Germany!

Oct. 20, 2017 | Fair & Events


PROFI-CAR is going to participate at the exhibition "AUTOMECHANIKA SHANGHAI" from november 29th to december 2nd.

AUTOMECHANIKA SHANGHAI ist asia´s largest trade fair for automotive parts, accessoires, equipment and services.

You will find us in HALL 5 - FLOOR 2 - BOOTH B52 and in the german pavillon also: HALL 2 - BOOTH 2M68.

We´re looking forward to meet you there!

June 22, 2017 | Fair & Events

PROFI-CAR is going to participate in two exhibitions in China

PROFI-CAR is going to participate in the exhibition “China International Auto Aftermarket Fair 2017” from June 26th to 29th in the Zhengzhou international Congress and Exhibition Center and in the exhibition “25th Guangzhou International Exhibition of Automotive Products, Auto Parts & Post -market Services” from July 1th to 3th in the China Import and Export Fair Complex, Guangzhou. The two exhibitions are the biggest automotive trade fair in China. We willl show the professional and seriously conduct to our distributors at the fair to strengthen and expand the cooperation.

Feb. 3, 2017 | Company

PROFI-TECH supports the junior pilot in this season.

PROFI-TECH supports the junior pilot in this season.

The 19-year-old starts again in the ADAC TCR Germany and has set himself great goals. Before Christmas, Tim Zimmermann presented his new work equipment for the year 2017. The champion of the racing community Graf Zeppelin starts with a AUDI RS3 LMS in the Championsteam Target Competition ADAC TCR Germany and has the podiums firmly in view.
"I am very happy to have a new strong partner at my side with PROFI-TECH. As a specialist for lubricants and other service products for the driver, PROFI-TECH offers a wide product range, which will be very popular with the motorsport fan. In addition, it is also nice to work with regional partners ", explains Tim Zimmermann.
For Tim Zimmermann, the new season begins at the end of April. Then the ADAC TCR Germany will go to Oschersleben for the first time. The race calendar includes seven race weekends in Germany, Austria and the Netherlands. The logo of PROPI-CAR on the AUDI RS3 LMS from Tim Zimmermann also shines in all races.

Dec. 9, 2016 | Company Fair & Events

Together we protect the gorillas

With every sold liter of our products of the ECO line, we donate 1 Cent to global WWF conservation projects. Thanks to our initiative, we were again able to make a significant contribution to sustainability this year.

Every year hundreds of rare gorillas are killed by poachers. Thanks to the help of the WWF, everything is done to preserve the habitat of the gorillas and to prevent poaching.

May 9, 2016 | Product


New to our ECO line: STOP & GO motor oil. For the best protection against wear and cleanest engine in hectic city traffic.

April 26, 2016 | Company


Everyone around the world associates Germany with certain values: punctuality, reliability, productivity are some of the one which we as a German family company with the second generation at the helm both live and embody. We are typically German – and that in the best possible way!

April 25, 2016 | Fair & Events


The largest automotive trade fair in the Middle East is taking place from 8th to 10th of May – the Automechanika. In parallel to the trade fair, PROFI-CAR is holding the PROFI-CAR Partner Days for our exclusive sales partners in the middle East.

Our PROFI-CAR partners can expect a varied programme and the opportunity to get to know the entire PROFI-CAR sales team in person. According to our Marketing Manager Melanie Ulmer, the event is the first in a series of annual events.

“The Partner Days are there to show our sales partners that we take the promise of exclusive support seriously and that we are looking after the strengths of our community and continuing to expand them.”